Getting Real from 37signals

Scott from Scott’s Misguided Brilliance blogged about the book ‘Getting Real’ by 37signals. Now for those that don’t know, 37signals is the company which launched Basecamp. Basecamp is the product which Ruby on Rails was originally created for. Not only that, 37signals has released a succession of other major software products, and now boasts a userbase of over 400,000 users.

That’s pretty impressive for a company of only 7 programmers.

‘Getting Real’ is a tour of there company philosophy, and strategy. A seeming tour-de-force of their design philosophy and business strategy. It looks like an interesting read - I think I should get a copy.

Anyways, it grabbed my attention, so I thought I should post about it…

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