Archive for the 'Adwords' Category

Google Engineer Matt Cutts’ Video Mass-Tagged as Gay Porn

FOR THOSE COMING FROM REDDIT, READ THE EXPLANATION BELOW BEFORE YOU VISIT THE VIDEO:
If you look at the tags associated with Matt’s video here, you will see that someone has managed to get it associated with the Gay Porn tag. Is this a joke by an SEO or fellow Google Employee? Other attached tags include ‘Shoemoney was here’, ‘umpa umpa love’, ‘gilligan’ and more.

I think this is bloody hilarious. Obviously, someone has a great sense of humour, and couldn’t resist the opportunity to poke one at Matt. To whoever did this, great job!

Check out the Matt Cutts Video on Google Video Tagged as Gay Porn

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Rand Fishkin on Scraping and Search APIs

Last night, Rand Fishkin wrote an interesting article on the SEOmoz blog regarding the necessity of having proper search data and the inadequacy of the existing search APIs from the major search engines. He then explains the resulting need to scrape to get accurate data, and follows that up with the consequences of scraping, both for the scraper, and for the search engine being scraped.

I think that representatives from the big engines really should read this - it provides compelling reasons to update and ‘fix’ their broken/poorly implemented APIs. The data they can give is extremely valuable to companies, to the point that if necessary, many companies would be more than willing to pay for it.

At any rate, Rand provides a great listing of the important APIs, and great descriptions of their function. In addition, he makes some great suggestions about how such engines should be improved. Definately go read the article!

The Bum Marketing Method

Someone I met on the forum at eWealth got me somewhat interested in his ‘Bum Marketing Method”. Travis, the creator, noticed that most of the best conversions come from extremely specialized phrases and searches which have relatively low competition. Anyways, he came up with the idea that if you could place an article related to the phrase you were targeting, it would typically end up near the top of the search results, due to the low competition. This article would get roughly the same CTR as an adwords ad on the same page, but it would be free.

Well, I tried it, and we will see how well this method works. I created an article, and uploaded it to goarticles.com. Within the next few days, it should hopefully become visible within Google’s index by Monday. Then I will be curious to see how much traffic/sales etc. I get through it. The phrase I targetted had 31 results. This is great, because on Wordtracker it shows that the phrase gets 100-200 searched per day. Yee-haw! If I can get 50-60 of those? I’m laughing… even if I get only 10 clicks per day, that is 1 sale per month. If I can make about 30 other articles this way, well, that seems like a health y affiliate income. Plus, the articles don’t expire, so the profits only increase!

Wow - I like that… I hope my optimism is justified. Travis has released his method as a free e-course which you can take. I would definately recommend going through it - it’s alot more detailed and in-depth than the little that I have written here. Without any more ado, here is a like to the Bum Marketing Method!

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